Denver Search Engine Optimization Shares 7 Myths of Content Marketing

Your Denver Search Engine Optimization Company Weekly Tip

Denver Integrated Marketing Solutions your Denver Search Engine Optimization specialists would like to share with you these topics we thought would be of interest to you this month regarding 7 myths of content marketing.

Your Denver Search Engine Optimization experts know that the art of storytelling is part of every culture. Sharing the events of the day around a camp fire, the kitchen table or the company water filter often sees us conjuring up a romantic image of the compelling wordsmith and the entertaining jokester.

Content marketing is an art and a science

Content marketing has become an art and a science with a dash of promotion in the mix. Like any good cake recipe, the right types of ingredients and the quantities will be the difference between success and failure.

Myth #1. Build it and they will come

Denver local search marketing knows that content marketing is synonymous with the term inbound marketing. Add the other phrase “attraction marketing” to the discussion and people think that content on its own will produce traffic and leads.

Content marketing is two words and content is only one of them.

You can find more information as well as get assistance on Denver local search marketing and on 7 myths of content marketing at Denver Integrated Marketing Solutions.

Myth #2. Content creation is more important than the marketing

This follows on from the first myth.

The creatives and the writers of this world often fall into this trap. Their misguided mantra is often “I create and therefore I will succeed”.

Sorry, that won’t do.

In a digital world the sheer noise, velocity and volume of content creation means that the marketing is 50% of the game.

Viral content is often associated with luck.

Publishers like Buzzfeed and Upworthy have made us realize that leaving it to luck is not an option. Content marketing success is now more science, big data and the relentless pursuit of optimizing content for sharing and traffic.

Myth #3. Tons of ordinary content is enough

What is ordinary content?

To me it means a bland 400-600 word blog post that is missing a voice, insights and an x-factor. Visuals are also vital.

The competition for online attention is getting harder and when I started 6 years ago the content standard required wasn’t as high..

Content marketing is growing up.

Myth #4. Content marketing is more about search engines

Google’s mission “To organize the world’s information and make it universally accessible and useful.” has sometimes lead to an abomination or two in content marketing strategy execution.

Denver Search Engine Optimization Agrees With The Following

Write for humans, touch their emotions and your content has a much better chance of being shared with viral velocity.

Myth #5. Good content marketing doesn’t need much technology

Social media and content marketing are almost like kissing cousins.

When content marketing emerged, the technology that surrounded it was either raw or non-existent. Using social content was seen as a manual job otherwise it was not proper.

You will need technology, apps and digital marketing technology platforms to create, publish, launch, manage and measure “at scale”.

Myth #6. Content marketing is just about giving away free content

Bloggers are the epitome and essence of content marketing. Many bloggers (and content marketers) have fallen into the trap of only giving away free content. They forget to ask for something in return. They think that conversion from traffic to leads and sales will happen on its own.

You need optimized  ”Calls to Action”.

Myth #7. Content marketing automation is evil

Content first has to be created, then it needs to published and finally it needs to be free to be pushed out into the big wide digital world and achieve its mission.

So don’t forget some of these helpful points you’ve learned from these content marketing myths…Myth #1. Build it and they will come;  Myth #2. Content creation is more important than the marketing;  or Myth #3. Tons of ordinary content is enough.

Denver Integrated Marketing Solutions has more information on Denver Search Engine Optimization, Denver local search marketing, Social Media Marketing Denver, and 7 myths of content marketing.

via 8 Big Myths of Content Marketing

Denver Search Engine Optimization Shares 7 Myths of Content Marketing

Your Denver Search Engine Optimization Company Weekly Tip

Denver Integrated Marketing Solutions your Denver Search Engine Optimization specialists would like to share with you these topics we thought would be of interest to you this month regarding 7 myths of content marketing.

Your Denver Search Engine Optimization experts know that the art of storytelling is part of every culture. Sharing the events of the day around a camp fire, the kitchen table or the company water filter often sees us conjuring up a romantic image of the compelling wordsmith and the entertaining jokester.

Content marketing is an art and a science

Content marketing has become an art and a science with a dash of promotion in the mix. Like any good cake recipe, the right types of ingredients and the quantities will be the difference between success and failure.

Myth #1. Build it and they will come

Denver local search marketing knows that content marketing is synonymous with the term inbound marketing. Add the other phrase “attraction marketing” to the discussion and people think that content on its own will produce traffic and leads.

Content marketing is two words and content is only one of them.

You can find more information as well as get assistance on Denver local search marketing and on 7 myths of content marketing at Denver Integrated Marketing Solutions.

Myth #2. Content creation is more important than the marketing

This follows on from the first myth.

The creatives and the writers of this world often fall into this trap. Their misguided mantra is often “I create and therefore I will succeed”.

Sorry, that won’t do.

In a digital world the sheer noise, velocity and volume of content creation means that the marketing is 50% of the game.

Viral content is often associated with luck.

Publishers like Buzzfeed and Upworthy have made us realize that leaving it to luck is not an option. Content marketing success is now more science, big data and the relentless pursuit of optimizing content for sharing and traffic.

Myth #3. Tons of ordinary content is enough

What is ordinary content?

To me it means a bland 400-600 word blog post that is missing a voice, insights and an x-factor. Visuals are also vital.

The competition for online attention is getting harder and when I started 6 years ago the content standard required wasn’t as high..

Content marketing is growing up.

Myth #4. Content marketing is more about search engines

Google’s mission “To organize the world’s information and make it universally accessible and useful.” has sometimes lead to an abomination or two in content marketing strategy execution.

Denver Search Engine Optimization Agrees With The Following

Write for humans, touch their emotions and your content has a much better chance of being shared with viral velocity.

Myth #5. Good content marketing doesn’t need much technology

Social media and content marketing are almost like kissing cousins.

When content marketing emerged, the technology that surrounded it was either raw or non-existent. Using social content was seen as a manual job otherwise it was not proper.

You will need technology, apps and digital marketing technology platforms to create, publish, launch, manage and measure “at scale”.

Myth #6. Content marketing is just about giving away free content

Bloggers are the epitome and essence of content marketing. Many bloggers (and content marketers) have fallen into the trap of only giving away free content. They forget to ask for something in return. They think that conversion from traffic to leads and sales will happen on its own.

You need optimized  ”Calls to Action”.

Myth #7. Content marketing automation is evil

Content first has to be created, then it needs to published and finally it needs to be free to be pushed out into the big wide digital world and achieve its mission.

So don’t forget some of these helpful points you’ve learned from these content marketing myths…Myth #1. Build it and they will come;  Myth #2. Content creation is more important than the marketing;  or Myth #3. Tons of ordinary content is enough.

Denver Integrated Marketing Solutions has more information on Denver Search Engine Optimization, Denver local search marketing, Social Media Marketing Denver, and 7 myths of content marketing.

via 8 Big Myths of Content Marketing

Marine Toilets Great Ideas to Get Fit for Sailing

Your Marine Toilets Company Weekly Tip

Raritan Engineering Company your marine toilets specialists would like to share with you these topics we thought would be of interest to you this month regarding great ideas to get fit for sailing.

So what can you tell us about your fitness program?

Your marine toilets experts know that this program is specially tailored toward all of the sailor’s needs with a primary emphasis on the things that matter most, safety, form and a holistic approach to the overall athlete.

For example, let us talk about the bowman for a moment. This position is especially important to care for. Due to the difficulty of this position, they are going to need to be prepared for many eventualities that could occur during the race. A bowman is going to need not just great upper body ability, and to be fast, but they must be able to do pull ups and have the ability to think quickly in any situation.

Your boat toilets specialists knows that for someone to sail a small boat like a Laser, their overall performance is going to require an emphasis on several main areas, such as core exercises, cardio workouts, quads and staying in body weight requirements for the boat.

How many sailors have you worked with and how long have you been doing this business?

I have literally worked with thousands of sailors, many teams, one to ones, etc. I am ten years into this venture.

You can find even more information as well as get assistance on boat toilets and on great ideas to get fit for sailing at Raritan Engineering.

How did you think of this business idea? Did you sail as a youth?

When I returned home to Annapolis ten years ago, I dreamt up the idea and noticed nobody else was doing it. I did a Google search to be sure and it wasn’t out there. I grew up sailing in Annapolis and learned to sail on a boat called a Turtle (go figure).

Have any of your sailors won competitions?

Anna Tunnicliffe won a gold medal in the Beijing Olympics in the Laser Radial fleet and was a Rolex Yachtsman of the year, and Terry Hutchinson is two-time Rolex Yachtsman of the year. Many others have won many competitions from junior programs to countless high school and college events, to professional.

What nutritional advice do you offer sailors?

Whatever they need with emphasis on eating as a fuel. Chris Carmichael’s book, “Food for Fitness,” is a great guideline.

So don’t forget these helpful points on how to get fit for sailing, whether its for a competition or just for fun. Getting fit doesn’t have to be a chore. It can be easier than you think. And your help is just a click away.

Raritan Engineering has more information on marine toilet, boat toilets, macerating toilet, and great ideas on how to get fit for sailing for competition or recreationally.

via Getting Fit for Sailing

The post Marine Toilets Great Ideas to Get Fit for Sailing appeared first on Raritaneng.

Marine Toilets Great Ideas to Get Fit for Sailing

Your Marine Toilets Company Weekly Tip

Raritan Engineering Company your marine toilets specialists would like to share with you these topics we thought would be of interest to you this month regarding great ideas to get fit for sailing.

So what can you tell us about your fitness program?

Your marine toilets experts know that this program is specially tailored toward all of the sailor’s needs with a primary emphasis on the things that matter most, safety, form and a holistic approach to the overall athlete.

For example, let us talk about the bowman for a moment. This position is especially important to care for. Due to the difficulty of this position, they are going to need to be prepared for many eventualities that could occur during the race. A bowman is going to need not just great upper body ability, and to be fast, but they must be able to do pull ups and have the ability to think quickly in any situation.

Your boat toilets specialists knows that for someone to sail a small boat like a Laser, their overall performance is going to require an emphasis on several main areas, such as core exercises, cardio workouts, quads and staying in body weight requirements for the boat.

How many sailors have you worked with and how long have you been doing this business?

 

I have literally worked with thousands of sailors, many teams, one to ones, etc. I am ten years into this venture.

You can find even more information as well as get assistance on boat toilets and on great ideas to get fit for sailing at Raritan Engineering.

How did you think of this business idea? Did you sail as a youth?

 

When I returned home to Annapolis ten years ago, I dreamt up the idea and noticed nobody else was doing it. I did a Google search to be sure and it wasn’t out there. I grew up sailing in Annapolis and learned to sail on a boat called a Turtle (go figure).

Have any of your sailors won competitions?

 

Anna Tunnicliffe won a gold medal in the Beijing Olympics in the Laser Radial fleet and was a Rolex Yachtsman of the year, and Terry Hutchinson is two-time Rolex Yachtsman of the year. Many others have won many competitions from junior programs to countless high school and college events, to professional.

What nutritional advice do you offer sailors?

 

Whatever they need with emphasis on eating as a fuel. Chris Carmichael’s book, “Food for Fitness,” is a great guideline.

So don’t forget these helpful points on how to get fit for sailing, whether its for a competition or just for fun. Getting fit doesn’t have to be a chore. It can be easier than you think. And your help is just a click away.

Raritan Engineering has more information on marine toilet, boat toilets, macerating toilet, and great ideas on how to get fit for sailing for competition or recreationally.

via Getting Fit for Sailing

The post Marine Toilets Great Ideas to Get Fit for Sailing appeared first on Raritaneng.

Denver Search Engine Optimization Shares 7 Myths of Content Marketing

Your Denver Search Engine Optimization Company Weekly Tip

Denver Integrated Marketing Solutions your Denver Search Engine Optimization specialists would like to share with you these topics we thought would be of interest to you this month regarding 7 myths of content marketing.

Your Denver Search Engine Optimization experts know that the art of storytelling is part of every culture. Sharing the events of the day around a camp fire, the kitchen table or the company water filter often sees us conjuring up a romantic image of the compelling wordsmith and the entertaining jokester.

Content marketing is an art and a science

Content marketing has become an art and a science with a dash of promotion in the mix. Like any good cake recipe, the right types of ingredients and the quantities will be the difference between success and failure.

Myth #1. Build it and they will come

Denver local search marketing knows that content marketing is synonymous with the term inbound marketing. Add the other phrase “attraction marketing” to the discussion and people think that content on its own will produce traffic and leads.

Content marketing is two words and content is only one of them.

You can find more information as well as get assistance on Denver local search marketing and on 7 myths of content marketing at Denver Integrated Marketing Solutions.

Myth #2. Content creation is more important than the marketing

This follows on from the first myth.

The creatives and the writers of this world often fall into this trap. Their misguided mantra is often “I create and therefore I will succeed”.

Sorry, that won’t do.

In a digital world the sheer noise, velocity and volume of content creation means that the marketing is 50% of the game.

Viral content is often associated with luck.

Publishers like Buzzfeed and Upworthy have made us realize that leaving it to luck is not an option. Content marketing success is now more science, big data and the relentless pursuit of optimizing content for sharing and traffic.

Myth #3. Tons of ordinary content is enough

What is ordinary content?

To me it means a bland 400-600 word blog post that is missing a voice, insights and an x-factor. Visuals are also vital.

The competition for online attention is getting harder and when I started 6 years ago the content standard required wasn’t as high..

Content marketing is growing up.

Myth #4. Content marketing is more about search engines

Google’s mission “To organize the world’s information and make it universally accessible and useful.” has sometimes lead to an abomination or two in content marketing strategy execution.

Denver Search Engine Optimization Agrees With The Following

Write for humans, touch their emotions and your content has a much better chance of being shared with viral velocity.

Myth #5. Good content marketing doesn’t need much technology

Social media and content marketing are almost like kissing cousins.

When content marketing emerged, the technology that surrounded it was either raw or non-existent. Using social content was seen as a manual job otherwise it was not proper.

You will need technology, apps and digital marketing technology platforms to create, publish, launch, manage and measure “at scale”.

Myth #6. Content marketing is just about giving away free content

Bloggers are the epitome and essence of content marketing. Many bloggers (and content marketers) have fallen into the trap of only giving away free content. They forget to ask for something in return. They think that conversion from traffic to leads and sales will happen on its own.

You need optimized  ”Calls to Action”.

Myth #7. Content marketing automation is evil

Content first has to be created, then it needs to published and finally it needs to be free to be pushed out into the big wide digital world and achieve its mission.

So don’t forget some of these helpful points you’ve learned from these content marketing myths…Myth #1. Build it and they will come;  Myth #2. Content creation is more important than the marketing;  or Myth #3. Tons of ordinary content is enough.

Denver Integrated Marketing Solutions has more information on Denver Search Engine Optimization, Denver local search marketing, Social Media Marketing Denver, and 7 myths of content marketing.

via 8 Big Myths of Content Marketing

Marine Toilets Great Ideas to Get Fit for Sailing

Your Marine Toilets Company Weekly Tip

Raritan Engineering Company your marine toilets specialists would like to share with you these topics we thought would be of interest to you this month regarding great ideas to get fit for sailing.

So what can you tell us about your fitness program?

Your marine toilets experts know that this program is specially tailored toward all of the sailor’s needs with a primary emphasis on the things that matter most, safety, form and a holistic approach to the overall athlete.

For example, let us talk about the bowman for a moment. This position is especially important to care for. Due to the difficulty of this position, they are going to need to be prepared for many eventualities that could occur during the race. A bowman is going to need not just great upper body ability, and to be fast, but they must be able to do pull ups and have the ability to think quickly in any situation.

Your boat toilets specialists knows that for someone to sail a small boat like a Laser, their overall performance is going to require an emphasis on several main areas, such as core exercises, cardio workouts, quads and staying in body weight requirements for the boat.

How many sailors have you worked with and how long have you been doing this business?
I have literally worked with thousands of sailors, many teams, one to ones, etc. I am ten years into this venture.

You can find even more information as well as get assistance on boat toilets and on great ideas to get fit for sailing at Raritan Engineering.

How did you think of this business idea? Did you sail as a youth?
When I returned home to Annapolis ten years ago, I dreamt up the idea and noticed nobody else was doing it. I did a Google search to be sure and it wasn’t out there. I grew up sailing in Annapolis and learned to sail on a boat called a Turtle (go figure).

Have any of your sailors won competitions?
Anna Tunnicliffe won a gold medal in the Beijing Olympics in the Laser Radial fleet and was a Rolex Yachtsman of the year, and Terry Hutchinson is two-time Rolex Yachtsman of the year. Many others have won many competitions from junior programs to countless high school and college events, to professional.

What nutritional advice do you offer sailors?
Whatever they need with emphasis on eating as a fuel. Chris Carmichael’s book, “Food for Fitness,” is a great guideline.

So don’t forget these helpful points on how to get fit for sailing, whether its for a competition or just for fun. Getting fit doesn’t have to be a chore. It can be easier than you think. And your help is just a click away.

Raritan Engineering has more information on marine toilet, boat toilets, macerating toilet, and great ideas on how to get fit for sailing for competition or recreationally.

via Getting Fit for Sailing

The post Marine Toilets Great Ideas to Get Fit for Sailing appeared first on Raritaneng.

Boat Toilets Experts Talk About Antigua Sailing Week: Planning for Paradise

Our Boat Toilets Store Likes Antigua Sailing

 

Raritan Engineering Company your boat toilets specialists would like to share with you these topics we thought would be of interest to you this month regarding Antigua Sailing Week, Planning for Paradise.

Your boat toilets experts know that Antigua Sailing Week has always attracted an international fleet with many yachts sailing from the USA and across the Atlantic from Europe to take part.

David Ballantyne, skipper of British J/133 Jings will be competing at Antigua Sailing Week for the first time.

A good result for the Mediterranean classic will see Jings challenge for the 83-strong class win for the season.

“My fiancée Nikki and I fly out in the new year and will cruise with friends down to Antigua,” commented David Ballantyne.

Your macerating toilet experts agree with David who says, “I have been racing in the Solent and across the English Channel for around 10 years and I decided it was time for something different. After our trip earlier this year, we could see Antigua is a paradise location and the ocean breeze makes it sailing heaven!

You can find more information as well as get assistance on macerating toilet and on Antigua Sailing Week: Planning for Paradise at Raritan Engineering.

“Friends told me about Antigua Sailing Week but I have never experienced it. We are a charter boat so we are currently looking for guests for many of the Caribbean regattas and Antigua Sailing Week is top of our list.”

Chris Body has not been to Antigua Sailing Week for over 25 years but will be competing this year in the J/122 El Ocaso which he has chartered for the regatta.

Your Boat Toilets Company Agrees With the Following

“Caroline and I have got to a time of life where we think we should be enjoying it a bit more,” commented Chris. “Our daughters Jessica and Annabelle are 19 and 23 and will be coming out to Antigua so it will be a real family holiday.”

“About 25 years ago, Caroline and I came out to Antigua Sailing Week and in those days the regatta was held in various places around the island which didn’t really work for us. That has now changed which will be much better for us.

“Our main aim for Antigua Sailing Week is to have a really good time and we hope that the racing will be kind to us as well.”

The Guadeloupe to Antigua Race is on Friday 22nd April and the Round Antigua Race will take place on Saturday 23rd April. The full week of racing at Antigua Sailing Week, on the spectacular south coast of Antigua, starts on Sunday 24th April and concludes Friday 29th April.

So don’t forget these helpful points on how to prepare for Antigua Sailing Week: Planning for Paradise. 1) Antigua Sailing Week has always attracted an international fleet with many yachts sailing from the USA and across the Atlantic; 2) and that the race scheduling is more sailor friendly.

Raritan Engineering has more information on boat toilets, macerating toilet, marine holding tanks, and Antigua Sailing Week: Planning for Paradise.

via Antigua Sailing Week: Planning for Paradise

The post Boat Toilets Experts Talk About Antigua Sailing Week: Planning for Paradise appeared first on Raritaneng.